Veuillez utiliser cette adresse pour citer ce document : http://dspace1.univ-tlemcen.dz/handle/112/21398
Titre: MBCأنموذجا - ترجمة مضامين الإعلانات الإشيارية التلفزيونية لمنتوجات غذائية في قناة -
Auteur(s): زقاي, مامة
Mots-clés: translator, television advertising, marketing, consumers, slogan.
Date de publication: 16-jan-2024
Editeur: university of Tlemcen
Résumé: Translating or the contents of television advertisements in the current era is an interesting topic, as its main goal is marketing in order to attract the admiration and attention of the largest possible number of consumers, as each translator seeks for the success of his personal mercy despite the difficulties that stand in the way of transferring the text of the slogan from one language and culture to another.
URI/URL: http://dspace1.univ-tlemcen.dz/handle/112/21398
Collection(s) :Master en Traduction



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